| | | | | American Greetings Takes on Infertility In Its Latest Card Campaign for Millennials When a gesture fills in the blanks By Angela Natividad American Greetings has, at its best, been in the business of expressing our emotions in ways more eloquent than we can. But like Hallmark, the greeting card business--especially in the digital age--has taken on the stodgy reputation of being a dispenser of platitudes. With this in mind, the brand drew upon some Resolve statistics that...
Read more » | | | | | | | | | | | Adidas Got Women Artists to Design One-of-a-Kind Sneakers for All 50 States Partnership with Refinery29 pushes the UltraBOOST X By Tim Nudd Adidas and Refinery29 get geographical in a fun project for the UltraBOOST X sneaker, getting women artists to design a "BOOST the Nation" collection, featuring one-of-kind sneakers that are being auctioned off for charity. Refinery29 chose the artists--including Meagan Morrison, Maria "Too Fly" Castillo, Bree Poort, Lizzie Darden, Jenny Kiker, Sophia Chang, Mari Orr, Jen...
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