On March 5th I met with 7 millionaires in a private location… The mission objective was to show them... - How to get faster results in their businesses… even in the face of continued lockdowns and slowdowns - Updated strategies for boosting sales and profits … now that the “stimmy” money is here - An opportunity to network with other like-minded business owners who didn’t share the same “small thinking” mentality of their friends and family back home The day was PACKED with million dollar ideas. And while I can’t share them all (that wouldn’t be fair to the people who paid to attend)... I did smuggle out these 3 treasures for you: 1. KISS - Keep It (Advertising) Simple, Smarty! Too many entrepreneurs try to be a real “smarty pants” when it comes to advertising. But the reality is that cute and clever ads, billboards, and sidewalk signs don’t cut it. These just burn through your money and throw away your chance to get your customer’s attention. You must be clear and concise. That’s why I reshared the proven AIDA Formula with my clients (that was first shared with me from my mentor Mark Ford nearly 20 years ago!). This is a timeless treasure that will forever boost your sales and marketing. The AIDA formula to follow in your marketing goes like this… Attention – You must get their attention in a sea of a million messages! Interest – You must generate interest through a promise that is different. Desire – You must make a (Godfather) offer that they can’t refuse. Action – You must finish with a clear call-to-action on what to do next. Do NOT reinvent the wheel. Model what is working. And when it works for you… DOUBLE DOWN. 2. The Millionaire’s Mantra Just after our lunch break we brought up one of the top coaches from our team. His name is Ron Mourra, and despite living through strict Canadian lockdowns at his home near Toronto, and having two kids under the age of four, Coach Ron has been able to build two 6-figure businesses in addition to being a part of our team. Ron explained how my coaching (he’s been a client for three years) kept him going. He also shared his Millionaire Mantra taken from another influence in his life, my friend, Bedros Keuilian. “Never Peak, the best is yet to come.” This quote perfectly embodies the growth mindset common in every self-made millionaire (and billionaire) entrepreneur. It’s how Coach Ron stays focused on simply getting better each day… Which has resulted in huge leaps of income and lifestyle for him. If you don’t have this mantra in your mind every moment of the day, then you need to be exposed to more millionaires that think this way. (I’ll explain how in a second… even if you are stuck in lockdown like Ron.) 3. Godfather Offers Are Key If your business isn’t making as many sales as you want, it might be your offer. You need to be making, as the old Don Corleone saying goes, “an offer that they can’t refuse.” In 2007, my second mentor Yanik Silver (whom I also met through Mark Ford), told me: “Craig, you must make a strong offer... one that delivers at least 10X – and preferably 100X – the Value of the price you are charging.” That was back when I was selling my Turbulence Training program… Communicating an “offer they can’t refuse” for a fitness program was hard… but worth the effort. With Yanik and Mark’s help, we created an offer that clicked, and ended up helping over 15 million people with my exercise videos and programs. Today, here at Early To Rise, it’s easier. Many of our clients make 2X, 3X, or even 5X returns in the first 48 hours when they invest in our coaching programs or marketing / sales courses… “Godfather offers” (where the value drastically outweighs the price) are a key factor in building a 7-figure business. And it’s what led us to create our new Millionaire Monthly newsletter. Where every month I’m sharing the secrets myself and my 250+ millionaire clients use each day to grow our businesses, strengthen our mindsets, and live our perfect lives. And in the short time since we opened membership in January… More than 300 subscribers are already benefiting from 7-figure strategies like... - The “weird” 80/20 secret lazy entrepreneurs use to make millions - Money management techniques used by the top 1% to “quit the rat race” and generate passive income (This is a MUST-KNOW for anyone who wants to build lasting wealth) - The #1 reason you’re stuck at 6-figures... and how to FIX it to make your first million (EVEN if you’ve been unable to scale no matter how hard you try) - The 7 habits of 7-figure earners you must model (every one of my 250+ millionaire clients follow these) - The exact tools and mindsets a busy mom uses to homeschool her two kids... while running three 8-figure businesses - 3 investments that will make you completely recession proof (hint: it's not gold or Bitcoin) - “Europe’s Most Productive Man” reveals the daily schedule, strategies, and workflow that allow him to run an 8-figure empire of more than 17 companies and almost $2 Million a month in revenue - The 2021 Blueprint to making millions from your laptop - And so much more… Every issue delivers insights that can change the entire course of your business, your income, and your life... And because I believe in making Godfather offers worth hundreds of times their initial investment… I’m giving you all this life changing information... ...for just $7. Now I can’t guarantee that price forever (the math still needs to make sense at the end of the day)... But we’re still honoring our introductory pricing at $7 for a limited time. So if ultra affordable access to proven 7-figure secrets and strategies sounds like something that you’d find valuable. >> Just click here to get the next edition of the Millionaire Monthly Newsletter delivered straight to your inbox! To Your Success, Craig |