⌛ Time Is Running Out To Save | When You Are Serious About Success In The Legal Cannabis Market | | Early bird rates for Cannabis Conference (Aug. 15-17, 2023 | Las Vegas) — produced by Cannabis Business Times and known for providing the best education in the industry — expire in just 2 days! Don’t miss this opportunity to save up to $400 on your registration to the most important event you’ll attend all year. No matter what role you have in the cannabis supply chain — from cannabis cultivator to retail operator, processor, or consultant — or if you want to learn about or network with plant-touching cannabis operators, you’ll find how-to education, inspiration and plenty of meet-and-greet opportunities to help advance your career and your business. You’ll also find an unmatched atmosphere of connection and collaboration that allows you to discover opportunities not found anywhere else. Here’s a sneak peek at 2 sessions that will provide tangle takeaways you can immediately take back to your business: ① ALL-ACCESS PASS: Built To Last: Shifting From Reacting To Planning Ahead To Withstand Market Volatility | SPEAKER Colin Kelley Operating Partner Merida Capital Holdings |
| There is no question that these are volatile times in the industry. To some operators, this does not come as a surprise; rather the inevitable market evolution. Be it wholesale price compression, shifting regulations, supply chain pressures, inflation, or consumer behavior and spending – there are organizations that are ready and eager to tackle anything. |
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| The key premise is understanding all of the major drivers and impacts to your business; control what you can, and plan for the rest. It is a fundamental shift from reaction to executing on a plan. In a sense moving from surviving to thriving. In this session, learn how to look for the interdependencies in your business, to create a living budget, how to evaluate your fixed and variable costs, and how to streamline your production, post-harvest, procession, packaging, labeling, (and so much more). | ② Using AI To Fuel Ethical And Human-Centered Marketing | | When it comes to profits, the most human companies win. That’s why marketers are prioritizing ethical and human-centered marketing to connect with customers and drive brand loyalty. And while purpose-led cultures provide a strong foundation for human-minded companies, it is also automated tools like AI, machine learning and data that can help companies uncover ways to make their marketing more respectful, helpful, authentic, meaningful, and personal. From refining content that resonates with consumers to building products that work best for distinct customers groups, robust data paired with AI and machine learning can help cannabis companies understand how behaviors have been reshaped over the past couple of years. |
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| This session will explore the need to understand forces of the digital economy and teach you how to wield AI and data to better understand customers’ needs, goals and personality to build long-term relationships that lead to loyalty and retention. | EARLY BIRD RATES ARE EXPIRING: Don’t wait to reserve your seat! You’ve got just 48 hours to take advantage of these discounted rates which can save you up to $400 off on-site rates. Register by midnight June 7 to lock in these prices: | VIP (Cultivators Only) $899 (on-site $1,299)
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| All-Access $699 (on-site $1,099)
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| Conference & Expo $599 (on-site $999)
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| Expo Only $199 (on-site $499)
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