14 ecommerce platform features that retailers can leverage to improve sales The Plum Tree Group’s 60-page eBook contains a list of fourteen ways sellers can leverage their ecommerce platform to increase sales.
ClickZ Daily: April 15, 2020 | |
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Happy Wednesday! Ecommerce agency Plum Tree Group have created a new guide that outlines fourteen underutilized features in Shopify, Magento & BigCommerce, that retailers can leverage to help increase sales. The eBook lists several features that an ecommerce platform provides retailers to help improve shopper experience including multi-language websites, creating customer groups, and adding Amazon and Google payment gateways. Also, Shana Pilewski, Director of Marketing at Dynamic Yield, discusses how retailers can maximize the current influx of traffic to product detail pages (PDPs) as a result of the COIVD-19 pandemic. Shana writes: The coronavirus outbreak has greatly impacted both consumers and the retailers doing their best to serve them. By optimizing these entry points, brands can not only better connect their search traffic with the products and information shoppers need, but also increase the likelihood of conversions. |
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Digital Marketing Jacqueline Dooley The Plum Tree Group’s 60-page eBook contains a list of fourteen ways sellers can leverage their ecommerce platform to increase sales. |
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Digital Marketing Shana Pilewski Shana Pilewski, Director of Marketing at Dynamic Yield, discusses how retailers can maximize the current influx of traffic to product detail pages (PDPs) as a result of the COIVD-19 pandemic. Read more |
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| Analytics Barry Levine Only 2% of consumers think brands should pause all advertising; 49% want ads to make them feel informed and 37% want ads to make them feel warm/happy. Read more |
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| Case Study Sergey Belov Sergey Belov, CEO of Adv.Cake, showcases how they leveraged their cookie stuffing protection technology to save Xiaomi $50,000 per month. Read more |
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| Data & Analytics Charlie Braithwaite & Mahir Prasad We spoke to Greg Dolan, CEO of Keen Decision Systems, about his professional journey, how Keen is helping their clients during COVID-19, and what he expects from his marketing team. Read more |
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| Digital Marketing Kamaljeet Kalsi Businesses have pulled spending from marketing campaigns, US and China are optimistic about their economies, agile marketing adoption is up from 32%, and more from across the globe. Read more |
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Actionable Analysis This whitepaper is a guide to explaining the upfront sum for a license to own an HR software and use it with a long-term goal. Download now | |
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