Back in 2011 when I first began coaching business owners — I started to notice something “weird”... Even though some of my clients were extremely talented and well educated (think: Ivy League degrees)… My least “gifted” clients were often the ones achieving the biggest results. They all received the exact same systems, accountability, and million dollar business strategies… … Yet one would take off in a matter of weeks while the other struggled at the same level for months. So how could a client who was a mere 3/10 at selling… … consistently bring in more business than a more skilled 7/10? What was their secret? It obviously wasn’t their sales abilities. It wasn’t resources (most of my clients start in a similar income range and they all received the exact same training and guidance from me). And they’ve ALL got the same 24 hours in a day. So why do some of them sprint all the way to the finish line like Usain Bolt taking Olympic gold… While others barely make it off the starting block? If you ask most people… They’ll tell you it’s strategy or tactics or resources. But I can tell you for a fact those things are almost NEVER the problem. The real reason is much simpler. And I can all but guarantee it’s the same reason YOU may have struggled to achieve your New Year’s goals in the past… It’s why you still haven’t built the business of your dreams… got down to “fighting weight”... or written the next great American novel yet. It’s not your knowledge… It’s not your skillset… … Or even your desire you should be pointing the finger at… It’s your Discipline. All the skill and talent in the world can’t save you if your discipline sucks. That’s why discipline is the high income skill that deserves the most attention. Because it’s the foundation — the “meta-skill” — that unlocks all the rest. You could be a solid 8/10 at both sales and leadership... But if you lack discipline to carry out the necessary actions for achieving your goals… The disciplined 4/10 who consistently takes imperfect action will blow past you with surprising ease. I know, because before I figured this out... it used to happen to me all the time. As Jim Collins put it in his book Great by Choice... What separates the great businesses from the failures is simply that they have “Disciplined people engaged in disciplined thinking taking disciplined action.” When you’re disciplined in your thoughts and behaviors… When you have systems that allow you to effortlessly take the right actions and do what you say you will do… When you don’t have to rely on willpower or motivation to show up and put in the work… … Success becomes virtually automatic. If you spend much time on social media… You may have been persuaded to believe discipline is about “Staying Hard”... 60-day “discomfort” challenges... or running 135 mile death races like David Goggins. But that’s just not the case. And it takes too much time away from accomplishing the actual goals you wanted more discipline for in the first place. That’s exactly why my team and I created the Effortless Discipline “New Year Domination Bundle”... Which includes our bestselling system to beat procrastination and laziness and become the most disciplined person you know — in as little as 30-days… PLUS 5 more of our top programs and training to help you blast through any obstacle in your way and dominate 2022. Imagine a day where you wake up early but well rested… without an alarm. You roll out of bed without even thinking about that snooze button… ... And flow effortlessly into your priority work with the calm confidence that comes from knowing you’re moving your life and business ahead. And whether it’s a trip to the gym, an outdoor run, or hitting the heavy bag in your garage… You don’t dread or delay exercise… You simply get to it because that’s what you do. Imagine seeing every area of your life improve before your eyes… From your business and income steadily growing… to having stronger and more satisfying personal relationships… to enjoying each day with better health and energy. THAT’s what the Effortless Discipline “New Year Domination Bundle” can do for you. If you’ve ever felt you could accomplish so much more in life… if you could just dial in your routine, stop procrastinating, and follow through on the important things you said you’d do… Then the New Year Domination Bundle will give you ALL the tools you need to unlock your full potential in 2022. But this special New Year's offer is only available THIS WEEK until Friday at midnight. So if you’re ready to step into the life of accomplishment you know you were meant for... Click the link below for immediate access to the same proven frameworks, tools, and psychological principles the world’s most elite performers use to make real progress every day... >> Win BIG in 2022 with the “New Year Domination Bundle” Success Loves Speed, Craig |